Cookie Policy
What are cookies
Cookies are small text files stored on your device when you visit a website. Similar technologies (such as local storage) may be used to remember your preferences.
How we use cookies
We group cookies into three categories:
- Essential — required to remember your cookie consent choice and operate basic site features. These do not require consent.
- Analytics — help us understand how visitors use the site (e.g. Google Analytics via Google Tag Manager). Loaded only if you accept analytics cookies.
- Marketing — used to measure ad performance and build audiences (e.g. Meta Pixel, LinkedIn Insight Tag). Loaded only if you accept marketing cookies.
Non-essential cookies are blocked by default until you choose Accept all, Reject non-essential, or save custom preferences in our cookie banner.
Cookies we set
| Name | Provider | Purpose | Duration | Category |
|---|---|---|---|---|
| sa_sdr_consent | South Africa SDR | Stores your cookie consent choices | Up to 13 months | Essential |
| sa_sdr_consent (localStorage) | South Africa SDR | Backup storage for consent preferences | Up to 13 months | Essential |
| _ga, _ga_* | Analytics — distinct users and sessions | Up to 2 years | Analytics (consent required) | |
| _fbp | Meta | Marketing — ad delivery and measurement | Up to 3 months | Marketing (consent required) |
| li_* / bcookie | Marketing — campaign analytics | Varies | Marketing (consent required) |
Analytics and marketing cookies appear only when the relevant tool is configured on our site and you have granted consent. If no tracking IDs are configured, only essential consent cookies are used.
Third parties that do not use our cookie banner
When you submit our contact form, data is sent directly to Formspree (formspree.io). That is a form submission, not a cookie set by our banner. Google Fonts may receive your IP address when fonts load.
Managing cookies
You can change your choices at any time by clicking Cookie settings in the site footer, or via your browser settings. Rejecting non-essential cookies will not prevent you from using the site.
Google Consent Mode
When Google tools are enabled, we use Google Consent Mode v2 so tags respect your analytics and marketing choices.
Contact
Questions about cookies? Call +44 7397 601087 or see our Privacy Policy.
Client testimonials, in their own words
Complete reviews, not clipped to a single line, from the teams we have built pipeline for.
Shared from LeadMaker, our parent company and the outbound team behind South Africa SDR.